Pravana’s Purify & Revive Mineral Diminishing Shampoo removes mineral build-up on the hair. Color-safe formula.
- Mineral Diminishing
- Color Safe
- Hard Water Removal
- Color Prep
For an extra mineral diminishing treatment use before coloring hair. Wet hair and lather. Rinse Thoroughly. Repeat if necessary.
This potent-yet-gentle blend of lactic acid, green coffee, silk amino acids, and keratin proteins join forces to diminish minerals without stripping away moisture. Lactic acid binds to hard water minerals, converting them into conditioning agents before dissolving them completely. These conditioning agents soothe and strengthen scaly strands to reveal hair that’s weightless and lightly volumized.